Bringing fluidity into the space
We have created the brand design and website for a new service called “KADOWSAN,” which offers three essential elements of art, greenery, and furniture to create a creative space. KADOWSAN operates on a subscription basis, eliminating the need for purchasing these items. The service aims to transform the concept of space creation in offices, hotels, and stores by converting depreciable assets into liquid value expenses. Rather than being tied to real estate, KADOWSAN supports the creation of spaces that generate operational value as “movable assets.” For this unique and innovative service, we were responsible for designing the logo and website. To represent the essence of their business, which involves using art, greenery, and furniture to enhance spaces, we set the corporate color as a fluid green filter and designed an adaptable identity that can be seamlessly applied across various platforms, including the web.
|Art Direction / Design
Logo / Website
Client: KADOWSAN inc.
Creatve Direction: Naoki Ito ( PARTY inc. )
Art Direction: Hiroka Hasegawa ( H inc. )
UX/UI Design: Hiroka Hasegawa ( H inc. )